LG Electronics is seeking an experienced B2B Marketing Manager to drive strategic marketing across Europe for Information Display and Information Technology. This on-site role in Eschborn, Germany, requires leading integrated 360° campaigns across digital, events, ABM, content, email, and social channels; owning demand and lead generation programs; managing the customer journey from MQL to SQL to Opportunity in collaboration with Sales and Business Development; planning pan-European customer events, partner events, sponsorships, and executive engagement; developing ABM initiatives across Europe; creating customer engagement programs and sales enablement materials; monitoring campaign performance, ROI, funnel metrics, and marketing-influenced pipeline; and coordinating with HQ, subsidiaries, product teams, agencies, and partners. Qualifications include 6–8 years of B2B marketing experience, multi-country or pan-European programs, CRM and marketing automation platforms (Salesforce, Eloqua, HubSpot, etc.), strong stakeholder management and communication skills, budget management, and experience with AI tools for marketing effectiveness. Fluent English required; additional European languages a plus.

LG Electronics is seeking an experienced B2B Marketing Manager to drive strategic marketing across Europe for Information Display and Information Technology. This on-site role in Eschborn, Germany, requires leading integrated 360° campaigns across digital, events, ABM, content, email, and social channels; owning demand and lead generation programs; managing the customer journey from MQL to SQL to Opportunity in collaboration with Sales and Business Development; planning pan-European customer events, partner events, sponsorships, and executive engagement; developing ABM initiatives across Europe; creating customer engagement programs and sales enablement materials; monitoring campaign performance, ROI, funnel metrics, and marketing-influenced pipeline; and coordinating with HQ, subsidiaries, product teams, agencies, and partners. Qualifications include 6–8 years of B2B marketing experience, multi-country or pan-European programs, CRM and marketing automation platforms (Salesforce, Eloqua, HubSpot, etc.), strong stakeholder management and communication skills, budget management, and experience with AI tools for marketing effectiveness. Fluent English required; additional European languages a plus.