Performance Marketing Manager

Pearl Abyss

On-sitePosted July 29, 2026

About the role

Pearl Abyss is seeking an analytical and commercially minded Performance Marketing Manager to lead performance marketing initiatives for Pearl Abyss titles in the EMEA region. This on-site role based in Amstelveen, Netherlands combines strong analytical skills with commercial acumen and a passion for improving marketing performance through data, forecasting, and continuous optimization. You will join a lean but dedicated team working across multiple communities, platforms and games such as Black Desert, Crimson Desert and upcoming releases like DokeV and PLAN 8, while collaborating with our headquarters in Korea and regional marketing teams.

Performance Marketing Manager

Pearl Abyss

On-sitePosted July 29, 2026

About the role

Pearl Abyss is seeking an analytical and commercially minded Performance Marketing Manager to lead performance marketing initiatives for Pearl Abyss titles in the EMEA region. This on-site role based in Amstelveen, Netherlands combines strong analytical skills with commercial acumen and a passion for improving marketing performance through data, forecasting, and continuous optimization. You will join a lean but dedicated team working across multiple communities, platforms and games such as Black Desert, Crimson Desert and upcoming releases like DokeV and PLAN 8, while collaborating with our headquarters in Korea and regional marketing teams.

Responsibilities

Own the performance marketing framework across Pearl Abyss titles in the EMEA region.
Support campaign planning through forecasting, scenario modelling and budget recommendations.
Identify opportunities to improve marketing effectiveness through continuous testing and optimization.
Monitor key performance indicators and identify risks and opportunities throughout the product lifecycle.
Develop and maintain tracking frameworks, ensuring reliable campaign measurement and data integrity.
Develop reporting that provides meaningful insights for regional leadership and headquarters.
Manage marketing measurement tools and attribution platforms, including Google Analytics 4, Google Tag Manager and other reporting solutions.
Continuously improve marketing processes through automation, reporting enhancements and data quality improvements.
Partner with Product Marketing, Social Media Marketing, Creative Service

Responsibilities

Own the performance marketing framework across Pearl Abyss titles in the EMEA region.
Support campaign planning through forecasting, scenario modelling and budget recommendations.
Identify opportunities to improve marketing effectiveness through continuous testing and optimization.
Monitor key performance indicators and identify risks and opportunities throughout the product lifecycle.
Develop and maintain tracking frameworks, ensuring reliable campaign measurement and data integrity.
Develop reporting that provides meaningful insights for regional leadership and headquarters.
Manage marketing measurement tools and attribution platforms, including Google Analytics 4, Google Tag Manager and other reporting solutions.
Continuously improve marketing processes through automation, reporting enhancements and data quality improvements.
Partner with Product Marketing, Social Media Marketing, Creative Service

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