Sewan is accelerating its Product and Marketing transformation with a strong belief: in a mature B2B market, differentiation comes not only from building great offers but from how they are positioned, packaged, sold and scaled. The Voice family is Sewan's historic core: enterprise cloud telephony, Trunk SIP, Mobile and Unified Communications. It is a strategic family with a large installed base, multiple sales channels, a strong partner network and intense competitive pressure. The role's objective is to defend, develop and accelerate Voice revenue by turning offers into activatable and measurable go-to-market motions. Mission: The Senior Product Marketing Manager, Voice owns the go-to-market for the Voice family. They define positioning, messaging, packaging, sales plays, campaigns and assets enabling sales teams and partners to sell Voice more effectively. This is a senior role at the intersection of product, market, sales, revenue and AI. What success looks like: strengthen Sewan's differentiation against UCaaS players, operators and competing solutions; develop upsell and upgrade on the installed base; industrialize partner campaigns to drive network sales; equip direct and enterprise account teams on structuring deals; accelerate product launches with real sales readiness; use AI to scale GTM production, market monitoring, assets and message personalization.
Sewan is accelerating its Product and Marketing transformation with a strong belief: in a mature B2B market, differentiation comes not only from building great offers but from how they are positioned, packaged, sold and scaled. The Voice family is Sewan's historic core: enterprise cloud telephony, Trunk SIP, Mobile and Unified Communications. It is a strategic family with a large installed base, multiple sales channels, a strong partner network and intense competitive pressure. The role's objective is to defend, develop and accelerate Voice revenue by turning offers into activatable and measurable go-to-market motions. Mission: The Senior Product Marketing Manager, Voice owns the go-to-market for the Voice family. They define positioning, messaging, packaging, sales plays, campaigns and assets enabling sales teams and partners to sell Voice more effectively. This is a senior role at the intersection of product, market, sales, revenue and AI. What success looks like: strengthen Sewan's differentiation against UCaaS players, operators and competing solutions; develop upsell and upgrade on the installed base; industrialize partner campaigns to drive network sales; equip direct and enterprise account teams on structuring deals; accelerate product launches with real sales readiness; use AI to scale GTM production, market monitoring, assets and message personalization.
1) Positioning, messaging and packaging: define Voice value proposition by segment, persona and sales channel; clarify messages, offers, bundles, differentiation angles and upsell levers. 2) Sa
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1) Positioning, messaging and packaging: define Voice value proposition by segment, persona and sales channel; clarify messages, offers, bundles, differentiation angles and upsell levers. 2) Sa
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