DigiCert is seeking a Marketing Automation Manager to join the Marketing Operations team. This role will lead the migration of the marketing automation platform from Oracle Eloqua to Adobe Marketo and will be responsible for ongoing management, optimization, and governance of Marketo after implementation. The position requires a balance of strategic thinking and hands-on execution, designing scalable frameworks to support demand generation and revenue growth, while ensuring campaigns are executed with precision. You will collaborate cross-functionally with Marketing, Revenue Operations, and Engineering to align systems and processes. Responsibilities include: Lead Marketing Automation Transformation: Own migration from Eloqua to Marketo, including architecture design, data mapping, and program migration; identify opportunities to simplify and standardize processes; establish scalable frameworks for campaign execution, reporting and governance within Marketo. Drive Strategy and Execution: Develop marketing automation strategies that support pipeline and revenue goals; design lead lifecycle models, lead scoring, segmentation; build campaign hierarchies for reporting; define attribution models. Own Platform Operations: Manage day-to-day execution in Marketo including campaign builds, QA, launches, and performance monitoring; ensure data quality, compliance, and system integrity; create and maintain documentation and best practices. Reporting & Insights: Develop dashboards and reporting frameworks; partner with Marketing and Revenue Operations to deliver insights for data-drive

DigiCert is seeking a Marketing Automation Manager to join the Marketing Operations team. This role will lead the migration of the marketing automation platform from Oracle Eloqua to Adobe Marketo and will be responsible for ongoing management, optimization, and governance of Marketo after implementation. The position requires a balance of strategic thinking and hands-on execution, designing scalable frameworks to support demand generation and revenue growth, while ensuring campaigns are executed with precision. You will collaborate cross-functionally with Marketing, Revenue Operations, and Engineering to align systems and processes. Responsibilities include: Lead Marketing Automation Transformation: Own migration from Eloqua to Marketo, including architecture design, data mapping, and program migration; identify opportunities to simplify and standardize processes; establish scalable frameworks for campaign execution, reporting and governance within Marketo. Drive Strategy and Execution: Develop marketing automation strategies that support pipeline and revenue goals; design lead lifecycle models, lead scoring, segmentation; build campaign hierarchies for reporting; define attribution models. Own Platform Operations: Manage day-to-day execution in Marketo including campaign builds, QA, launches, and performance monitoring; ensure data quality, compliance, and system integrity; create and maintain documentation and best practices. Reporting & Insights: Develop dashboards and reporting frameworks; partner with Marketing and Revenue Operations to deliver insights for data-drive