Braze is seeking a Lead Product Marketing Manager, Technology Partnerships to translate strategic technology partnerships into differentiated messaging and go-to-market programs that extend Braze's platform. This is an individual contributor role that requires collaboration with Product, Partnerships, Sales, and Marketing to bring partnerships to life.
Braze is seeking a Lead Product Marketing Manager, Technology Partnerships to translate strategic technology partnerships into differentiated messaging and go-to-market programs that extend Braze's platform. This is an individual contributor role that requires collaboration with Product, Partnerships, Sales, and Marketing to bring partnerships to life.
What You'll Do: - Translate Braze's strategic technology partnerships into differentiated messaging, joint GTM programs, and field-ready assets aligned with Braze's core platform narrative. - Own the GTM strategy for strategic technology partnerships, define the messaging architecture for partnerships with cloud hyperscalers and data platforms, and translate platform integrations into clear value propositions with customer use cases and competitive angles. - Collaborate with Core Product Marketing to ensure technology partners are reflected in product launches, campaigns, and core messaging. - Drive joint go-to-market and co-marketing programs with technology platform partners, coordinating timelines and deliverables across internal teams. - Lead partner launch motions end-to-end: messaging, packaging, enablement materials, and field readiness. - Build and deliver core assets and enablement that get used in the field; track performance and report results to cross-functional stakeholders. - Work closely with Product, GTM Strategy, Sales, Marketing, and Partnerships to align priorities and execute against them; support active deals and customer conversation
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What You'll Do: - Translate Braze's strategic technology partnerships into differentiated messaging, joint GTM programs, and field-ready assets aligned with Braze's core platform narrative. - Own the GTM strategy for strategic technology partnerships, define the messaging architecture for partnerships with cloud hyperscalers and data platforms, and translate platform integrations into clear value propositions with customer use cases and competitive angles. - Collaborate with Core Product Marketing to ensure technology partners are reflected in product launches, campaigns, and core messaging. - Drive joint go-to-market and co-marketing programs with technology platform partners, coordinating timelines and deliverables across internal teams. - Lead partner launch motions end-to-end: messaging, packaging, enablement materials, and field readiness. - Build and deliver core assets and enablement that get used in the field; track performance and report results to cross-functional stakeholders. - Work closely with Product, GTM Strategy, Sales, Marketing, and Partnerships to align priorities and execute against them; support active deals and customer conversation
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Based on: Lead Product Marketing Manager, Technology Partnerships
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