WS Development is seeking a Marketing Manager for Station Twelve in Buffalo, New York. The Marketing Manager will work closely with the General Manager to lead the development and execution of innovative marketing strategies for the property, including brand strategy, omni-channel campaigns, advertising, events, and social media. The role requires creating and implementing an annual marketing plan that maximizes the marketing budget to drive traffic to the property and its tenants while staying true to the brand identity. The candidate will integrate AI tools into daily workflows, analyze center sales and traffic trends, and oversee reporting. Responsibilities also include planning and orchestrating multiple events each month, managing public relations and press materials, maintaining the website, email lists, and social channels (with emphasis on Instagram and Facebook), and coordinating on/off-site programming with retail partners. The position covers paid media across digital, out-of-home and print channels, as well as sponsorship efforts, and local collateral production and distribution. The Marketing Manager will partner with the General Manager to identify revenue opportunities such as pop-ups and brand partnerships, and will prepare budgets and related reports. Participation in management and tenant meetings and acting as a community ambassador to build relationships with local organizations and town officials are also required. Qualifications include a BS in Marketing or Business Administration with 2–5 years of experience in marketing, event planning, social media,

WS Development is seeking a Marketing Manager for Station Twelve in Buffalo, New York. The Marketing Manager will work closely with the General Manager to lead the development and execution of innovative marketing strategies for the property, including brand strategy, omni-channel campaigns, advertising, events, and social media. The role requires creating and implementing an annual marketing plan that maximizes the marketing budget to drive traffic to the property and its tenants while staying true to the brand identity. The candidate will integrate AI tools into daily workflows, analyze center sales and traffic trends, and oversee reporting. Responsibilities also include planning and orchestrating multiple events each month, managing public relations and press materials, maintaining the website, email lists, and social channels (with emphasis on Instagram and Facebook), and coordinating on/off-site programming with retail partners. The position covers paid media across digital, out-of-home and print channels, as well as sponsorship efforts, and local collateral production and distribution. The Marketing Manager will partner with the General Manager to identify revenue opportunities such as pop-ups and brand partnerships, and will prepare budgets and related reports. Participation in management and tenant meetings and acting as a community ambassador to build relationships with local organizations and town officials are also required. Qualifications include a BS in Marketing or Business Administration with 2–5 years of experience in marketing, event planning, social media,