Risepoint is seeking a Senior Integrated Marketing Manager to drive growth across the United Kingdom and Europe, executing integrated marketing strategies that strengthen partner brands, support new partnership launches, and accelerate student and employer engagement. The role leads cross-functional marketing initiatives with multiple university partners, balancing B2B and B2C programs across paid and organic channels, including employer outreach, brand awareness, lead generation, and full-funnel conversion, while owning related budgets. You will lead end-to-end go-to-market planning for new university partnerships and programs, develop positioning and storytelling frameworks, analyze performance data to optimize marketing effectiveness, and influence cross-functional teams to align regional growth priorities. The position requires at least 8 years of experience in product or integrated marketing, a track record of leading complex cross-functional initiatives, strong communication skills, and the ability to drive results in a fast-paced, matrixed environment. Experience in higher education or education technology is a plus. This on-site role is based in the United Kingdom, with responsibilities across the UK and the broader EMEA region.
Risepoint is seeking a Senior Integrated Marketing Manager to drive growth across the United Kingdom and Europe, executing integrated marketing strategies that strengthen partner brands, support new partnership launches, and accelerate student and employer engagement. The role leads cross-functional marketing initiatives with multiple university partners, balancing B2B and B2C programs across paid and organic channels, including employer outreach, brand awareness, lead generation, and full-funnel conversion, while owning related budgets. You will lead end-to-end go-to-market planning for new university partnerships and programs, develop positioning and storytelling frameworks, analyze performance data to optimize marketing effectiveness, and influence cross-functional teams to align regional growth priorities. The position requires at least 8 years of experience in product or integrated marketing, a track record of leading complex cross-functional initiatives, strong communication skills, and the ability to drive results in a fast-paced, matrixed environment. Experience in higher education or education technology is a plus. This on-site role is based in the United Kingdom, with responsibilities across the UK and the broader EMEA region.
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