Your Mission - Run paid campaigns primarily across Meta (about 80% of spend), with a secondary focus on Google (roughly 20%) and Snapchat as a growing channel. - Contribute to the ideation process for ad creative by briefing the design team, evaluating output, and iterating on what performs. - Set up Meta accounts and liaise with the Compliance team on related administrative tasks. - Manage budget pacing and forecasting, with budgets controlled by external business owners. - Work across a mix of ventures spanning iGaming and other industries—some already operating, others launching from the ground up. - Participate in meetings with external stakeholders and business owners to stay aligned on priorities and results.
What Makes You a Fit - Degree in marketing, business, or a related field, and/or platform certifications (Meta Blueprint, Google Ads, TikTok) are a plus; background in iGaming is nice to have but not required. - 4+ years of hands-on paid social experience across Meta, Google/YouTube, and ideally Snapchat or TikTok, with seniority and room to grow into leadership. - Strong grasp of campaign structure, targeting, bidding, and budget pacing, with the ability to interpret and optimize against key metrics (CPA, ROAS, CTR, CPM). - Understanding of conversion tracking and pixel/API setup (Meta Pixel, Conversions API, GTM, GA4), including post-iOS 14 measurement challenges. - Strong creative sense—able to brief, evaluate, and iterate on ad creative and copy that performs. - Comfortable with analytics and reporting to
Your Mission - Run paid campaigns primarily across Meta (about 80% of spend), with a secondary focus on Google (roughly 20%) and Snapchat as a growing channel. - Contribute to the ideation process for ad creative by briefing the design team, evaluating output, and iterating on what performs. - Set up Meta accounts and liaise with the Compliance team on related administrative tasks. - Manage budget pacing and forecasting, with budgets controlled by external business owners. - Work across a mix of ventures spanning iGaming and other industries—some already operating, others launching from the ground up. - Participate in meetings with external stakeholders and business owners to stay aligned on priorities and results.
What Makes You a Fit - Degree in marketing, business, or a related field, and/or platform certifications (Meta Blueprint, Google Ads, TikTok) are a plus; background in iGaming is nice to have but not required. - 4+ years of hands-on paid social experience across Meta, Google/YouTube, and ideally Snapchat or TikTok, with seniority and room to grow into leadership. - Strong grasp of campaign structure, targeting, bidding, and budget pacing, with the ability to interpret and optimize against key metrics (CPA, ROAS, CTR, CPM). - Understanding of conversion tracking and pixel/API setup (Meta Pixel, Conversions API, GTM, GA4), including post-iOS 14 measurement challenges. - Strong creative sense—able to brief, evaluate, and iterate on ad creative and copy that performs. - Comfortable with analytics and reporting to
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Открытые роли в этой компании — 1 в каталоге JobMatcher.
Открытые роли в этой компании — 1 в каталоге JobMatcher.
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