Brand Marketing Manager – Opening Mama Shelter Amsterdam (Amsterdam, Netherlands). We are seeking a creative and proactive Brand Manager to lead the marketing and PR efforts for the opening of Mama Shelter Amsterdam and drive the brand locally. Fluency in English is required; Dutch is a plus. This 360° role involves elevating the Mama Shelter brand, developing a local marketing strategy based on HQ guidelines, and promoting Mama Shelter Amsterdam as a vibrant, must-visit cultural venue. Responsibilities include creating and updating internal communications materials (posters, menus, flyers, etc.), tracking and analyzing marketing impact (social media performance, PR coverage, event results), aligning with the central Brand team to maintain a consistent global voice, defining and executing the social media strategy for the hotel and its outlets, producing local content for Instagram, TikTok, Facebook, and other channels, building relationships with local journalists and influencers, coordinating press visits and events, and planning an annual events calendar in collaboration with F&B and external partners. You will also coordinate with F&B and sales teams to support campaigns and activations. Qualifications emphasize resilience, integrity, transparency, accountability, teamwork, and a positive, proactive approach. This is a permanent, full-time position based in Amsterdam, Netherlands.
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Brand Marketing Manager – Opening Mama Shelter Amsterdam (Amsterdam, Netherlands). We are seeking a creative and proactive Brand Manager to lead the marketing and PR efforts for the opening of Mama Shelter Amsterdam and drive the brand locally. Fluency in English is required; Dutch is a plus. This 360° role involves elevating the Mama Shelter brand, developing a local marketing strategy based on HQ guidelines, and promoting Mama Shelter Amsterdam as a vibrant, must-visit cultural venue. Responsibilities include creating and updating internal communications materials (posters, menus, flyers, etc.), tracking and analyzing marketing impact (social media performance, PR coverage, event results), aligning with the central Brand team to maintain a consistent global voice, defining and executing the social media strategy for the hotel and its outlets, producing local content for Instagram, TikTok, Facebook, and other channels, building relationships with local journalists and influencers, coordinating press visits and events, and planning an annual events calendar in collaboration with F&B and external partners. You will also coordinate with F&B and sales teams to support campaigns and activations. Qualifications emphasize resilience, integrity, transparency, accountability, teamwork, and a positive, proactive approach. This is a permanent, full-time position based in Amsterdam, Netherlands.
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