Wayve, founded in 2017, is a leading developer of Embodied AI technology for automotive applications. We are seeking a Product Marketing Manager to lead the strategic positioning and global marketing of our Embodied AI software for automotive OEMs. You will develop and execute a global product marketing strategy to drive demand, awareness, and positive perception among automotive OEMs, Tier 1 suppliers, and SoC and systems architects, and craft narratives that differentiate Wayve’s technology for L2+, L3, and L4 automation.
Key responsibilities: - Develop and implement a global product marketing strategy that positions Wayve as a leading Automotive AI developer and highlights Embodied AI as the enabler for advanced driving. - Define clear value propositions and messaging across the product portfolio to drive adoption in the automotive sector. - Monitor market trends and competitive offerings in ADAS and automated driving to inform positioning and campaigns. - Create and execute integrated marketing campaigns, develop content and promotional materials, and manage website content, blogs, thought leadership, partner co-marketing, and industry events. - Support pipeline growth by increasing brand visibility, generating leads, and enabling sales with materials (presentations, competitive analyses, demos, targeted campaigns). - Collaborate with Engineering, Product Management, and Business Development to translate complex technical details into customer-friendly messaging and develop internal training resources.
Wayve, founded in 2017, is a leading developer of Embodied AI technology for automotive applications. We are seeking a Product Marketing Manager to lead the strategic positioning and global marketing of our Embodied AI software for automotive OEMs. You will develop and execute a global product marketing strategy to drive demand, awareness, and positive perception among automotive OEMs, Tier 1 suppliers, and SoC and systems architects, and craft narratives that differentiate Wayve’s technology for L2+, L3, and L4 automation.
Key responsibilities: - Develop and implement a global product marketing strategy that positions Wayve as a leading Automotive AI developer and highlights Embodied AI as the enabler for advanced driving. - Define clear value propositions and messaging across the product portfolio to drive adoption in the automotive sector. - Monitor market trends and competitive offerings in ADAS and automated driving to inform positioning and campaigns. - Create and execute integrated marketing campaigns, develop content and promotional materials, and manage website content, blogs, thought leadership, partner co-marketing, and industry events. - Support pipeline growth by increasing brand visibility, generating leads, and enabling sales with materials (presentations, competitive analyses, demos, targeted campaigns). - Collaborate with Engineering, Product Management, and Business Development to translate complex technical details into customer-friendly messaging and develop internal training resources.
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