Digital Marketing Manager
What you can expect from us Together with us you will shape the digital transformation of the outdoor advertising market and advance the development of instore advertising.
Your responsibilities include, among others: - You will conceive and develop compelling content in collaboration with the team to engage potential customers across our various digital touchpoints. - You will further develop our websites and create landing pages that persuade our different customer segments. - You will increase our visibility through three levers: organic search (SEO and content), paid campaigns (Search and Social Ads), and GEO (Generative Engine Optimization) so that our brand appears in AI responses from tools like ChatGPT, Perplexity & Co. Leads you generate will be systematically guided through the marketing funnel. - You will be responsible for the operational implementation of your campaigns in the CRM (e.g., HubSpot) and ensure smooth lead handover to sales. - You will analyze our marketing activities and generate valuable customer insights. - You will work closely with other in-house teams as well as external service providers, agencies, and partners.
Digital Marketing Manager
What you can expect from us Together with us you will shape the digital transformation of the outdoor advertising market and advance the development of instore advertising.
Your responsibilities include, among others: - You will conceive and develop compelling content in collaboration with the team to engage potential customers across our various digital touchpoints. - You will further develop our websites and create landing pages that persuade our different customer segments. - You will increase our visibility through three levers: organic search (SEO and content), paid campaigns (Search and Social Ads), and GEO (Generative Engine Optimization) so that our brand appears in AI responses from tools like ChatGPT, Perplexity & Co. Leads you generate will be systematically guided through the marketing funnel. - You will be responsible for the operational implementation of your campaigns in the CRM (e.g., HubSpot) and ensure smooth lead handover to sales. - You will analyze our marketing activities and generate valuable customer insights. - You will work closely with other in-house teams as well as external service providers, agencies, and partners.
What you bring - A completed training in marketing or communications, a degree with a marketing focus, or several years of work experience in digital marketing. - Knowledge of SEO and ideally initial exposure to GEO/AI visibility (e.g., structured data, AI-optimized content). - You have experience with WordPress as a CMS and the Elementor page builder. - You have experience with CRM softw
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What you bring - A completed training in marketing or communications, a degree with a marketing focus, or several years of work experience in digital marketing. - Knowledge of SEO and ideally initial exposure to GEO/AI visibility (e.g., structured data, AI-optimized content). - You have experience with WordPress as a CMS and the Elementor page builder. - You have experience with CRM softw
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