Senior User Acquisition Manager (Core, Meta) is sought to lead Meta user acquisition across web and app funnels for a portfolio of consumer products, with a primary focus on the USA and Tier-1 markets. The role involves planning, launching, optimizing, and scaling paid campaigns with significant monthly budgets, developing campaign structures, and maintaining operational best practices across tracking setups, domains, payment flows, and platform infrastructure. You will build and manage a structured creative testing process based on hypotheses, experimentation, performance analysis, and continuous optimization. Monitor campaign performance using metrics such as CPA, ROAS, and LTV to drive growth, and implement automation improvements through platform rules, scripts, integrations, and third-party tools. Document acquisition strategies and best practices to create scalable, repeatable growth systems. Collaborate with cross-functional teams to improve creative performance, measurement processes, and overall acquisition effectiveness. Requirements include proven senior-level experience managing Meta campaigns for web and B2C products, managing large budgets (ideally $100k+ per month), deep knowledge of Meta best practices, experience driving growth in the USA and Tier-1 markets (CIS-focused experience is not a fit), strong analytical skills, experience with automation tools and AI-assisted creative workflows, and the ability to balance hands-on execution with strategic leadership. Benefits include a fully remote work arrangement, generous vacation and wellness days, referral bo

Senior User Acquisition Manager (Core, Meta) is sought to lead Meta user acquisition across web and app funnels for a portfolio of consumer products, with a primary focus on the USA and Tier-1 markets. The role involves planning, launching, optimizing, and scaling paid campaigns with significant monthly budgets, developing campaign structures, and maintaining operational best practices across tracking setups, domains, payment flows, and platform infrastructure. You will build and manage a structured creative testing process based on hypotheses, experimentation, performance analysis, and continuous optimization. Monitor campaign performance using metrics such as CPA, ROAS, and LTV to drive growth, and implement automation improvements through platform rules, scripts, integrations, and third-party tools. Document acquisition strategies and best practices to create scalable, repeatable growth systems. Collaborate with cross-functional teams to improve creative performance, measurement processes, and overall acquisition effectiveness. Requirements include proven senior-level experience managing Meta campaigns for web and B2C products, managing large budgets (ideally $100k+ per month), deep knowledge of Meta best practices, experience driving growth in the USA and Tier-1 markets (CIS-focused experience is not a fit), strong analytical skills, experience with automation tools and AI-assisted creative workflows, and the ability to balance hands-on execution with strategic leadership. Benefits include a fully remote work arrangement, generous vacation and wellness days, referral bo