Senior User Acquisition Manager (Core, Meta) based in Italy working remotely. This role leads Meta user acquisition across web and app funnels, focusing on high-value markets and delivering measurable business results. You will own Meta UA strategies, plan, launch, optimize, and scale paid campaigns across consumer products, with a primary focus on the USA and Tier-1 markets. You will manage substantial monthly budgets, develop campaign structures, improve account organization, maintain tracking and payment infrastructures, and implement automation to increase efficiency. You will lead a structured creative testing process driven by hypotheses, experimentation, and performance analysis, and monitor KPIs such as CPA, ROAS, and LTV. Collaboration with cross-functional teams to improve creative performance, measurement processes, and overall acquisition effectiveness is essential. Requirements: senior-level experience managing Meta/Facebook UA campaigns for web and B2C products; a track record of handling $100k+ monthly budgets with ownership of outcomes; deep knowledge of Meta best practices including campaign structure, scaling, bidding, measurement, troubleshooting, and optimization; experience driving growth in the USA and Tier-1 markets; strong analytical skills and the ability to translate data into scaling decisions; experience with automation tools, scripts, integrations, and improving workflows; familiarity with AI-assisted creative workflows; ability to balance hands-on execution with strategic leadership; proactive problem-solving and a growth mindset. Benefits incl

Senior User Acquisition Manager (Core, Meta) based in Italy working remotely. This role leads Meta user acquisition across web and app funnels, focusing on high-value markets and delivering measurable business results. You will own Meta UA strategies, plan, launch, optimize, and scale paid campaigns across consumer products, with a primary focus on the USA and Tier-1 markets. You will manage substantial monthly budgets, develop campaign structures, improve account organization, maintain tracking and payment infrastructures, and implement automation to increase efficiency. You will lead a structured creative testing process driven by hypotheses, experimentation, and performance analysis, and monitor KPIs such as CPA, ROAS, and LTV. Collaboration with cross-functional teams to improve creative performance, measurement processes, and overall acquisition effectiveness is essential. Requirements: senior-level experience managing Meta/Facebook UA campaigns for web and B2C products; a track record of handling $100k+ monthly budgets with ownership of outcomes; deep knowledge of Meta best practices including campaign structure, scaling, bidding, measurement, troubleshooting, and optimization; experience driving growth in the USA and Tier-1 markets; strong analytical skills and the ability to translate data into scaling decisions; experience with automation tools, scripts, integrations, and improving workflows; familiarity with AI-assisted creative workflows; ability to balance hands-on execution with strategic leadership; proactive problem-solving and a growth mindset. Benefits incl