Brand Manager
The Plymouth Rock Company is seeking a strategic, collaborative, and highly organized Brand Manager to shape and scale our brand across the Northeast. This is an exciting opportunity to join at a pivotal moment as we elevate our market presence, strengthen brand expression across channels and customer touchpoints, and build a more connected brand experience across the enterprise. Reporting to senior marketing leadership, you will drive brand strategy, oversee integrated advertising and campaign execution, and partner with cross-functional teams to bring the brand to life in a clear, consistent, and impactful way.
Brand Manager
The Plymouth Rock Company is seeking a strategic, collaborative, and highly organized Brand Manager to shape and scale our brand across the Northeast. This is an exciting opportunity to join at a pivotal moment as we elevate our market presence, strengthen brand expression across channels and customer touchpoints, and build a more connected brand experience across the enterprise. Reporting to senior marketing leadership, you will drive brand strategy, oversee integrated advertising and campaign execution, and partner with cross-functional teams to bring the brand to life in a clear, consistent, and impactful way.
Responsibilities Brand Strategy and Stewardship - Support the development and activation of brand strategy, positioning, and messaging. - Translate brand strategy into actionable briefs, plans, and go-to-market direction. Serve as a steward of the brand, helping ensure consistency in messaging and expression across initiatives and touchpoints. - Identify opportunities to strengthen brand differentiation, relevance, and consistency across the customer experience. - Shape new ways of working across brand, creative, and media as internal capabilities grow and evolve.
Advertising and Campaign Leadership - Oversee the development and execution of brand advertising and integrated campaigns from brief through launch. - Partner with internal teams and external agencies to guide creative development and ensure execution aligns with strategic objectives. - Collaborate with media partners and
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Responsibilities Brand Strategy and Stewardship - Support the development and activation of brand strategy, positioning, and messaging. - Translate brand strategy into actionable briefs, plans, and go-to-market direction. Serve as a steward of the brand, helping ensure consistency in messaging and expression across initiatives and touchpoints. - Identify opportunities to strengthen brand differentiation, relevance, and consistency across the customer experience. - Shape new ways of working across brand, creative, and media as internal capabilities grow and evolve.
Advertising and Campaign Leadership - Oversee the development and execution of brand advertising and integrated campaigns from brief through launch. - Partner with internal teams and external agencies to guide creative development and ensure execution aligns with strategic objectives. - Collaborate with media partners and
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Get email alerts when new roles like this are posted.
Based on: Brand Manager
Насколько эта вакансия подходит вашему резюме
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