Data Analyst (internally titled Senior Insight Executive) to join SMG's Leeds-based agency partnership with LS Eleven (LS11). The role ensures data is accurate, accessible, and ready for analysis to support campaign evaluation and client delivery. You will collaborate with Insights and Engineering teams to translate business questions into structured data outputs that enable insightful, data-driven decisions. Location: Hybrid, with three days per week in the Leeds office. Key responsibilities include writing and running SQL queries to extract and manipulate data from established data models; structuring raw data into clean, analysis-ready datasets; combining and transforming data from multiple sources; building and maintaining Power BI dashboards; refining metrics such as ROI and conversion rates using DAX; translating business questions into reporting outputs; ensuring data outputs address stakeholder briefs; owning and maintaining evaluation trackers; identifying missing data or briefing gaps; acting as the link between Insights and Engineering teams, clearly communicating requirements and escalating issues where needed. What we’re looking for: Strong SQL skills; experience building dashboards in Power BI with DAX; ability to handle large datasets; strong problem-solving and communication skills; experience managing stakeholders across Insights and Engineering; adaptability in a fast-paced environment. If you’d thrive in this environment, we’d love to hear from you. Our values: Stay honest. Stay hungry. Stay foolish. Have fun. Perks: Salary from £33,000 with a 10% discret

Data Analyst (internally titled Senior Insight Executive) to join SMG's Leeds-based agency partnership with LS Eleven (LS11). The role ensures data is accurate, accessible, and ready for analysis to support campaign evaluation and client delivery. You will collaborate with Insights and Engineering teams to translate business questions into structured data outputs that enable insightful, data-driven decisions. Location: Hybrid, with three days per week in the Leeds office. Key responsibilities include writing and running SQL queries to extract and manipulate data from established data models; structuring raw data into clean, analysis-ready datasets; combining and transforming data from multiple sources; building and maintaining Power BI dashboards; refining metrics such as ROI and conversion rates using DAX; translating business questions into reporting outputs; ensuring data outputs address stakeholder briefs; owning and maintaining evaluation trackers; identifying missing data or briefing gaps; acting as the link between Insights and Engineering teams, clearly communicating requirements and escalating issues where needed. What we’re looking for: Strong SQL skills; experience building dashboards in Power BI with DAX; ability to handle large datasets; strong problem-solving and communication skills; experience managing stakeholders across Insights and Engineering; adaptability in a fast-paced environment. If you’d thrive in this environment, we’d love to hear from you. Our values: Stay honest. Stay hungry. Stay foolish. Have fun. Perks: Salary from £33,000 with a 10% discret