MediaSource, an award-winning communications agency recognized for nearly three decades of innovation, client success, and industry-leading storytelling, is seeking a Fractional Sales Development Representative (SDR). This contract role focuses on identifying the right prospective clients and initiating conversations to build our new business pipeline. The role starts with research rather than inbox-based outreach: using our ICP as a compass, you’ll locate suitable prospects—public relations directors, communications leaders, and marketing officers—through industry sources, LinkedIn, and other tools, then enter and prioritize them in the CRM. You will own end-to-end prospecting and outbound execution: building target contacts, account lists, and deals in the CRM; writing and refining email sequences; managing follow-up cadences; and handing off warm conversations for discovery calls. This is not a cold-calling role; our sales cycle is long, so you’ll work in nurture sequences and be comfortable with a longer timeline. Responsibilities include: identify the right customers by researching and sourcing prospective clients against the ICP, then entering and prioritizing them in the CRM; build and maintain target contacts, account lists, and deals, keeping records accurate and deduplicated; lead initial outreach via email—craft, test, and refine multi-touch sequences with copy that reflects MediaSource’s voice and positioning; manage a CRM-based cadence across a long sales cycle, track opens, replies, and each prospect’s position in the funnel; personalize outreach using timely

MediaSource, an award-winning communications agency recognized for nearly three decades of innovation, client success, and industry-leading storytelling, is seeking a Fractional Sales Development Representative (SDR). This contract role focuses on identifying the right prospective clients and initiating conversations to build our new business pipeline. The role starts with research rather than inbox-based outreach: using our ICP as a compass, you’ll locate suitable prospects—public relations directors, communications leaders, and marketing officers—through industry sources, LinkedIn, and other tools, then enter and prioritize them in the CRM. You will own end-to-end prospecting and outbound execution: building target contacts, account lists, and deals in the CRM; writing and refining email sequences; managing follow-up cadences; and handing off warm conversations for discovery calls. This is not a cold-calling role; our sales cycle is long, so you’ll work in nurture sequences and be comfortable with a longer timeline. Responsibilities include: identify the right customers by researching and sourcing prospective clients against the ICP, then entering and prioritizing them in the CRM; build and maintain target contacts, account lists, and deals, keeping records accurate and deduplicated; lead initial outreach via email—craft, test, and refine multi-touch sequences with copy that reflects MediaSource’s voice and positioning; manage a CRM-based cadence across a long sales cycle, track opens, replies, and each prospect’s position in the funnel; personalize outreach using timely