Key responsibilities: - Produce SEO- and GEO-optimised copy across Sports Direct assets, including product landing pages and brand pages. - Edit and proofread AI-generated content to ensure accuracy, tone, and brand alignment. - Collaborate with the SEO & GEO team to implement the broader strategy and adapt to industry updates. - Partner with the Content Team to drive ideation and execution of content initiatives. - Create long-form SEO-led and GEO-led content for the Sports Direct content hub, contributing evergreen and demand-led ideas to drive organic traffic and citations. - Support the AI Content & Ops Lead in refining AI-generated long-form content to meet targets. - Assist with product description creation and quality control of the AI product description tool.

Qualifications: - Strong writing skills with excellent grammar, editing and proofreading abilities. - Highly organized with the ability to manage multiple workstreams. - Meticulous atten

Key responsibilities: - Produce SEO- and GEO-optimised copy across Sports Direct assets, including product landing pages and brand pages. - Edit and proofread AI-generated content to ensure accuracy, tone, and brand alignment. - Collaborate with the SEO & GEO team to implement the broader strategy and adapt to industry updates. - Partner with the Content Team to drive ideation and execution of content initiatives. - Create long-form SEO-led and GEO-led content for the Sports Direct content hub, contributing evergreen and demand-led ideas to drive organic traffic and citations. - Support the AI Content & Ops Lead in refining AI-generated long-form content to meet targets. - Assist with product description creation and quality control of the AI product description tool.

Qualifications: - Strong writing skills with excellent grammar, editing and proofreading abilities. - Highly organized with the ability to manage multiple workstreams. - Meticulous atten