Rocksteady Music School is seeking a Performance Marketing Manager to own the paid media engine across Meta, LinkedIn, Google, YouTube and video-on-demand networks. Salary: £40,000-£50,000 per year, depending on experience. You will build, manage and optimise all paid campaigns, covering both demand creation and demand capture, with separate structures for B2B school growth and employer brand recruitment. You will ensure audience targeting, creative, messaging and budget allocation are optimised for each programme against its pipeline or application objectives. You will provide evidence-based briefs to design and communications teams to maximise creative impact, own the paid media budget, and report performance to senior stakeholders weekly with recommendations to adjust investment. You will run a structured testing programme for messaging and creative, manage tracking and attribution, and work with Growth Ops to ensure UTMs, pixels, and CRM integrations are in place. You may engage third-party partners for in-platform scheduling and bidding, and support ABM campaigns targeting named schools and trusts. You will stay ahead of platform developments and collaborate across teams to maintain high standards and a strong culture focused on education. Requirements: strong experience in paid media and performance marketing, hands-on expertise across Meta as a primary channel, and experience across LinkedIn, Google and YouTube. Experience delivering campaigns with third-party partners, B2B demand generation, knowledge of UTMs and pixel tracking, and ABM experience is a bonus. A pass
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Rocksteady Music School is seeking a Performance Marketing Manager to own the paid media engine across Meta, LinkedIn, Google, YouTube and video-on-demand networks. Salary: £40,000-£50,000 per year, depending on experience. You will build, manage and optimise all paid campaigns, covering both demand creation and demand capture, with separate structures for B2B school growth and employer brand recruitment. You will ensure audience targeting, creative, messaging and budget allocation are optimised for each programme against its pipeline or application objectives. You will provide evidence-based briefs to design and communications teams to maximise creative impact, own the paid media budget, and report performance to senior stakeholders weekly with recommendations to adjust investment. You will run a structured testing programme for messaging and creative, manage tracking and attribution, and work with Growth Ops to ensure UTMs, pixels, and CRM integrations are in place. You may engage third-party partners for in-platform scheduling and bidding, and support ABM campaigns targeting named schools and trusts. You will stay ahead of platform developments and collaborate across teams to maintain high standards and a strong culture focused on education. Requirements: strong experience in paid media and performance marketing, hands-on expertise across Meta as a primary channel, and experience across LinkedIn, Google and YouTube. Experience delivering campaigns with third-party partners, B2B demand generation, knowledge of UTMs and pixel tracking, and ABM experience is a bonus. A pass
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