Global Marketing Manager – Gravel, on-site in Givisiez, Fribourg, Switzerland. Scott Sports is seeking a Global Marketing Manager to lead the Gravel category marketing worldwide. You will drive go-to-market strategies for Scott’s gravel bikes, develop storytelling campaigns, activate Gravel athletes and ambassadors, and manage content across all channels. You will create marketing and product copy for multiple channels, produce content for B2C and B2B newsletters and media outreach, and coordinate multi-channel campaigns (print, web, social). You will lead campaign planning with Digital Marketing and Sales teams, execute web launches for the bike division, and maintain product content and specs on the website. Additional responsibilities include supporting proofreading, developing Retail Marketing assets, representing the bike division at events, and coordinating graphic requests and online news publications. You will also support distributors, teams and athletes. Requirements: Bachelor degree in marketing, communications or related field; 3+ years in outdoor/bike industry; strong connections within bike/outdoor; experience working with creative agencies/photographers/filmmakers; strong digital background; experience with social media is a plus; passion for bikes; experience in project management, online communication and go-to-market strategies; strong communication, presentation and collaboration skills; creative ability to develop campaigns; avid gravel biker and team player; fluent business English; German and/or French a plus. Location: Givisiez, Fribourg, Switzerland.
Global Marketing Manager – Gravel, on-site in Givisiez, Fribourg, Switzerland. Scott Sports is seeking a Global Marketing Manager to lead the Gravel category marketing worldwide. You will drive go-to-market strategies for Scott’s gravel bikes, develop storytelling campaigns, activate Gravel athletes and ambassadors, and manage content across all channels. You will create marketing and product copy for multiple channels, produce content for B2C and B2B newsletters and media outreach, and coordinate multi-channel campaigns (print, web, social). You will lead campaign planning with Digital Marketing and Sales teams, execute web launches for the bike division, and maintain product content and specs on the website. Additional responsibilities include supporting proofreading, developing Retail Marketing assets, representing the bike division at events, and coordinating graphic requests and online news publications. You will also support distributors, teams and athletes. Requirements: Bachelor degree in marketing, communications or related field; 3+ years in outdoor/bike industry; strong connections within bike/outdoor; experience working with creative agencies/photographers/filmmakers; strong digital background; experience with social media is a plus; passion for bikes; experience in project management, online communication and go-to-market strategies; strong communication, presentation and collaboration skills; creative ability to develop campaigns; avid gravel biker and team player; fluent business English; German and/or French a plus. Location: Givisiez, Fribourg, Switzerland.
Track similar jobs
Get email alerts when new roles like this are posted.
Based on: Global Marketing Manager
See how this role matches your resume
Sign in to get an AI match score and personalized feed.
Track similar jobs
Get email alerts when new roles like this are posted.
Based on: Global Marketing Manager
See how this role matches your resume
Sign in to get an AI match score and personalized feed.
© 2026 JobMatcher. All rights reserved.
© 2026 JobMatcher. All rights reserved.
Content and Copywriter
Incline Marketing
Graphic Designer
Incline Marketing
Product Manager
Shaker Recruitment Marketing
Staff Accountant
DOPE Marketing
Inside Sales Representative Trainee
Buffalo Biodiesel Marketing Services LLC
Senior UX Designer
Shaker Recruitment Marketing
Content and Copywriter
Incline Marketing
Graphic Designer
Incline Marketing
Product Manager
Shaker Recruitment Marketing
Staff Accountant
DOPE Marketing
Inside Sales Representative Trainee
Buffalo Biodiesel Marketing Services LLC
Senior UX Designer
Shaker Recruitment Marketing