The Insights Family is the world's largest continuous, independent data source on the family economy. We help global brands in media, entertainment, toy, licensing, advertising and consumer sectors make informed decisions using data from our offices in Manchester, London and New York. As a growth-focused, new-business role, you will open doors with senior buyers at target organizations and convert engagements into qualified opportunities through a small number of high-value touches such as workshops, dinners, roundtables, webinars and personalized direct mail.

This is a high-touch, creative and strategic role, not a mass-email function. Your remit spans five areas: Portfolio Strategy & Planning; Creative Engagement Campaigns; Opportunity Creation & Pipeline; Relationship & Sales Partnership; and Measurement & Improvement.

What success looks like: - By 90 days: your portfolio is mapped, your first two engagement plays are live, and tracking is in place. - By 6 months: a steady rhythm of high-intent engagements and growing opportunities. - By 12 months: a documented approach with a clear track record of pipeline and revenue impact.

Requirements and attributes: - 2+ years in demand generation, field/event marketing, ABM, partnerships, or related roles; a strategic thinker with a strong sales orientation. - Excellent communication and interpersonal skills; comfortable engaging senior stakeholders in writing and in meetings. - Familiarity with data-driven marketing and CRM tools; experience in media, entertainme

The Insights Family is the world's largest continuous, independent data source on the family economy. We help global brands in media, entertainment, toy, licensing, advertising and consumer sectors make informed decisions using data from our offices in Manchester, London and New York. As a growth-focused, new-business role, you will open doors with senior buyers at target organizations and convert engagements into qualified opportunities through a small number of high-value touches such as workshops, dinners, roundtables, webinars and personalized direct mail.

This is a high-touch, creative and strategic role, not a mass-email function. Your remit spans five areas: Portfolio Strategy & Planning; Creative Engagement Campaigns; Opportunity Creation & Pipeline; Relationship & Sales Partnership; and Measurement & Improvement.

What success looks like: - By 90 days: your portfolio is mapped, your first two engagement plays are live, and tracking is in place. - By 6 months: a steady rhythm of high-intent engagements and growing opportunities. - By 12 months: a documented approach with a clear track record of pipeline and revenue impact.

Requirements and attributes: - 2+ years in demand generation, field/event marketing, ABM, partnerships, or related roles; a strategic thinker with a strong sales orientation. - Excellent communication and interpersonal skills; comfortable engaging senior stakeholders in writing and in meetings. - Familiarity with data-driven marketing and CRM tools; experience in media, entertainme