NewsBreak, founded in 2015 and known for its Content Intelligence platform, is seeking a Senior Performance Marketing Manager to lead growth across paid channels with a focus on incrementality, testing standards, and strategic bidding. This on-site role in Mountain View, California, United States reports to the Growth function and requires you to own cross-channel budget reallocation, establish standardized testing practices (pre-registered sample sizes, power calculations, success criteria, stopping rules, and proper separation of tests), and roll out geo-tiered bidding. You will supervise and collaborate with teammates across analytics, creative, and engineering, and work with platform support as needed. The candidate should have 7+ years of app user acquisition experience, including independently managing $30M+ annual spend, and a track record of designing experiments with power calculations and stopping rules. You should have managed 4+ people, including at least one non-buying function. You will audit optimization events, translate incrementality readouts into actual budget shifts with Growth DS, and stand up a two-layer testing framework with an exploration budget. The base pay ranges from $100,000 to $250,000 USD per year, and depending on skills and location, may include discretionary bonuses and stock options. CPRA Privacy Notice for California Candidates.
NewsBreak, founded in 2015 and known for its Content Intelligence platform, is seeking a Senior Performance Marketing Manager to lead growth across paid channels with a focus on incrementality, testing standards, and strategic bidding. This on-site role in Mountain View, California, United States reports to the Growth function and requires you to own cross-channel budget reallocation, establish standardized testing practices (pre-registered sample sizes, power calculations, success criteria, stopping rules, and proper separation of tests), and roll out geo-tiered bidding. You will supervise and collaborate with teammates across analytics, creative, and engineering, and work with platform support as needed. The candidate should have 7+ years of app user acquisition experience, including independently managing $30M+ annual spend, and a track record of designing experiments with power calculations and stopping rules. You should have managed 4+ people, including at least one non-buying function. You will audit optimization events, translate incrementality readouts into actual budget shifts with Growth DS, and stand up a two-layer testing framework with an exploration budget. The base pay ranges from $100,000 to $250,000 USD per year, and depending on skills and location, may include discretionary bonuses and stock options. CPRA Privacy Notice for California Candidates.
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