moomoo, an investment platform of Futu Holdings, is building the Saudi Arabian market from the ground up. We are seeking a Senior Brand Manager to lead brand-building and commercial growth in Saudi Arabia, acting as moomoo's brand architect and owning brand positioning, narrative, visual identity, and local credibility to convert awareness into investor trust and business results. You will balance long-term brand building with quarterly performance, and your leadership will help lay the foundations for a scalable local brand team. Key responsibilities include defining the brand position for Saudi investors (in Arabic and English), building deep insights into local retail investors, and translating moomoo's product strengths into a locally resonant promise. You will partner with Growth, Product, and Business Development to ensure brand strategy supports user acquisition, activation, and retention, and you will own brand KPIs (awareness, recall, share of voice, brand equity) alongside commercial KPIs. You will establish and govern moomoo's Saudi brand identity system (tone of voice, visual standards, content principles) in Arabic and English, ensuring consistency across app, social, OOH, PR, partnerships, events, and customer communications. You will lead integrated campaigns with a strong editorial and aesthetic point of view, oversee localization of global campaigns for cultural authenticity, and translate complex financial products into accessible narratives that build confidence while respecting Islamic finance principles and CMA regulatory requirements. Working with regi
moomoo, an investment platform of Futu Holdings, is building the Saudi Arabian market from the ground up. We are seeking a Senior Brand Manager to lead brand-building and commercial growth in Saudi Arabia, acting as moomoo's brand architect and owning brand positioning, narrative, visual identity, and local credibility to convert awareness into investor trust and business results. You will balance long-term brand building with quarterly performance, and your leadership will help lay the foundations for a scalable local brand team. Key responsibilities include defining the brand position for Saudi investors (in Arabic and English), building deep insights into local retail investors, and translating moomoo's product strengths into a locally resonant promise. You will partner with Growth, Product, and Business Development to ensure brand strategy supports user acquisition, activation, and retention, and you will own brand KPIs (awareness, recall, share of voice, brand equity) alongside commercial KPIs. You will establish and govern moomoo's Saudi brand identity system (tone of voice, visual standards, content principles) in Arabic and English, ensuring consistency across app, social, OOH, PR, partnerships, events, and customer communications. You will lead integrated campaigns with a strong editorial and aesthetic point of view, oversee localization of global campaigns for cultural authenticity, and translate complex financial products into accessible narratives that build confidence while respecting Islamic finance principles and CMA regulatory requirements. Working with regi
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