Sixt SE is seeking a Product Manager, Personalization & Revenue Growth to shape the personalization strategy across vehicle upsells, protection products, and extras. You will decide which offers reach which customer segments, at what moment, and through which digital touchpoints to maximize customer value and revenue. You will build data-informed personalization concepts for segments including leisure travelers, business customers, families, partner bookings, and group rentals, ensuring offers are relevant to the individual customer journey. You will optimize the complete post-booking journey—confirmation, pre-arrival, check-in, and the rental experience—identifying opportunities for cross-sell, upsell, and conversion optimization. You will translate complex customer data, behavioral insights, and commercial requirements into scalable product strategies and clear concepts that development teams can implement. You will collaborate with stakeholders across sales, revenue management, and operations to keep concepts commercially solid and operationally feasible. This role is based at our headquarters near Munich (Pullach), with a hybrid working model.

Sixt SE is seeking a Product Manager, Personalization & Revenue Growth to shape the personalization strategy across vehicle upsells, protection products, and extras. You will decide which offers reach which customer segments, at what moment, and through which digital touchpoints to maximize customer value and revenue. You will build data-informed personalization concepts for segments including leisure travelers, business customers, families, partner bookings, and group rentals, ensuring offers are relevant to the individual customer journey. You will optimize the complete post-booking journey—confirmation, pre-arrival, check-in, and the rental experience—identifying opportunities for cross-sell, upsell, and conversion optimization. You will translate complex customer data, behavioral insights, and commercial requirements into scalable product strategies and clear concepts that development teams can implement. You will collaborate with stakeholders across sales, revenue management, and operations to keep concepts commercially solid and operationally feasible. This role is based at our headquarters near Munich (Pullach), with a hybrid working model.