Apple is seeking a Content SEO Program Manager to lead content optimization across Apple's digital ecosystem. You will drive end-to-end search-led programs—from keyword research and content architecture to AI platform optimization—collaborating closely with Commercial Marketing, Merchandising, Product Marketing, and Marcom teams. Own and execute content optimization roadmaps across multiple product lines, establishing frameworks for complex cross-functional challenges. Develop data-driven content strategies that address user intent, search demand, and business objectives across Apple's digital properties. Drive on-page optimization programs spanning metadata strategy, content structure, internal linking, and semantic optimization. Partner with cross-functional teams to integrate SEO into product launches, campaigns, and content initiatives at scale.

Apple is seeking a Content SEO Program Manager to lead content optimization across Apple's digital ecosystem. You will drive end-to-end search-led programs—from keyword research and content architecture to AI platform optimization—collaborating closely with Commercial Marketing, Merchandising, Product Marketing, and Marcom teams. Own and execute content optimization roadmaps across multiple product lines, establishing frameworks for complex cross-functional challenges. Develop data-driven content strategies that address user intent, search demand, and business objectives across Apple's digital properties. Drive on-page optimization programs spanning metadata strategy, content structure, internal linking, and semantic optimization. Partner with cross-functional teams to integrate SEO into product launches, campaigns, and content initiatives at scale.