KNAPP is a global provider of intelligent automation solutions for intralogistics and manufacturing. We are seeking a Content Manager to lead US and Canadian messaging, copy, and editorial standards.
Role overview: The Content Manager develops, maintains and governs KNAPP US & Canadian messaging, copy, written assets and editorial standards. This role owns all value propositions, product descriptions, blogs, white papers, and social content while ensuring messaging consistency across the marketing team. The Content Manager partners closely with the Marketing Manager, Digital Media Specialist and Event Manager to support campaigns, events, product storytelling and external communications. The role ensures all content is accurate, technically grounded, on-brand and aligned with KNAPP’s global messaging framework.
KNAPP is a global provider of intelligent automation solutions for intralogistics and manufacturing. We are seeking a Content Manager to lead US and Canadian messaging, copy, and editorial standards.
Role overview: The Content Manager develops, maintains and governs KNAPP US & Canadian messaging, copy, written assets and editorial standards. This role owns all value propositions, product descriptions, blogs, white papers, and social content while ensuring messaging consistency across the marketing team. The Content Manager partners closely with the Marketing Manager, Digital Media Specialist and Event Manager to support campaigns, events, product storytelling and external communications. The role ensures all content is accurate, technically grounded, on-brand and aligned with KNAPP’s global messaging framework.
Essential Functions & Responsibilities: - Own the development, governance and approval of all master messaging documents, including corporate, KUS-level and BU-specific content - Create, revise and maintain product descriptions, value propositions, boilerplates and marketing messaging - Complete writing requests including blogs, social media copy, campaign assets, ad copy and internal messaging support - Partner with the Marketing Manager to align messaging across campaigns, case studies, PR items and advertising initiatives - Collaborate with the Digital Media Specialist to publish blogs and maintain independent posting workflows for website content - Work with the Event Manager to deliver event messaging, booth content, promotional copy and tradeshow-related writ
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Essential Functions & Responsibilities: - Own the development, governance and approval of all master messaging documents, including corporate, KUS-level and BU-specific content - Create, revise and maintain product descriptions, value propositions, boilerplates and marketing messaging - Complete writing requests including blogs, social media copy, campaign assets, ad copy and internal messaging support - Partner with the Marketing Manager to align messaging across campaigns, case studies, PR items and advertising initiatives - Collaborate with the Digital Media Specialist to publish blogs and maintain independent posting workflows for website content - Work with the Event Manager to deliver event messaging, booth content, promotional copy and tradeshow-related writ
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