Cluster Marketing Manager, Central and Eastern Europe

Schréder

HybridPosted July 26, 2026

About the role

Cluster Marketing Manager, Central and Eastern Europe

Schréder

HybridPosted July 26, 2026

About the role

Schréder is seeking a Hungary-based Cluster Marketing Manager for Central and Eastern Europe. This hybrid role, based in Pilisszentiván, Hungary, is responsible for defining, driving and executing the cluster marketing strategy, setting growth priorities, and supporting country sales with localized campaigns and assets. You will bridge the European Marketing team and local sales organizations, translating commercial objectives into impactful plans that drive awareness, engagement and qualified leads. Key responsibilities include marketing strategy and planning, market insights and positioning, campaign activation and market deployment, performance measurement and optimization, and cross-functional collaboration.

Responsibilities

Develop and implement the annual cluster marketing plan aligned with European strategy and cluster priorities.
Ensure marketing priorities support commercial growth targets; identify target audiences and personas; map the customer journey; embed personas into campaigns.
Localize central campaigns for the cluster while maintaining alignment with European strategy; lead multi-channel activation (SEO, email, marketing automation, ABM, social, events).
Manage budgets and optimize spend; coordinate with sales to ensure strong campaign follow-up and lead conversion; ensure CRM usage and lead management alignment with sales.
Define KPIs and track performance; analyze ROI and continuously optimize campaigns; collaborate with cross-functional teams and country leadership to translate insights into action.
Travel as required; work across countri

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Schréder is seeking a Hungary-based Cluster Marketing Manager for Central and Eastern Europe. This hybrid role, based in Pilisszentiván, Hungary, is responsible for defining, driving and executing the cluster marketing strategy, setting growth priorities, and supporting country sales with localized campaigns and assets. You will bridge the European Marketing team and local sales organizations, translating commercial objectives into impactful plans that drive awareness, engagement and qualified leads. Key responsibilities include marketing strategy and planning, market insights and positioning, campaign activation and market deployment, performance measurement and optimization, and cross-functional collaboration.