Social Media Specialist

mobile.de

HybridPosted July 28, 2026

About the role

mobile.de, Germany’s largest vehicle marketplace, is seeking a Social Media Specialist for a 12-month fixed-term hybrid role based in Berlin-Charlottenburg. You will be a core member of our in-house Creative Studio, building and scaling a high-performing organic social media presence for mobile.de and Null-Leasing.com. Working with content creators, designers, and stakeholders, you’ll execute our strategy, plan and deliver social content that drives audience growth, engagement, brand relevance, conversions, and measurable business impact.

Social Media Specialist

mobile.de

HybridPosted July 28, 2026

About the role

mobile.de, Germany’s largest vehicle marketplace, is seeking a Social Media Specialist for a 12-month fixed-term hybrid role based in Berlin-Charlottenburg. You will be a core member of our in-house Creative Studio, building and scaling a high-performing organic social media presence for mobile.de and Null-Leasing.com. Working with content creators, designers, and stakeholders, you’ll execute our strategy, plan and deliver social content that drives audience growth, engagement, brand relevance, conversions, and measurable business impact.

Responsibilities

Execute the organic social media strategy across Instagram, Facebook, TikTok, LinkedIn, YouTube, and emerging platforms (e.g., Reddit)
Plan, publish, and optimize daily content to drive audience growth, engagement, brand awareness and conversion outcomes
Maintain a performance-driven mindset with KPIs: follower growth, reach, engagement, content interactions, virality, and leads
Collaborate with Studio peers and creator partners to brief and co-create social-first visuals, videos, and campaigns
Scale content production without sacrificing creativity or authenticity; champion AI and automation in ideation, production, and optimization
Experiment with new formats and trends; launch rapid pilots, analyze results, and iterate
Work with the performance marketing team to align on audience growth goals and ensure organic and paid efforts complement each other
Support campaign launches, influencer programs, partnerships, and product releases
Engage with the community and coordinate with community managers to ma

Responsibilities

Execute the organic social media strategy across Instagram, Facebook, TikTok, LinkedIn, YouTube, and emerging platforms (e.g., Reddit)
Plan, publish, and optimize daily content to drive audience growth, engagement, brand awareness and conversion outcomes
Maintain a performance-driven mindset with KPIs: follower growth, reach, engagement, content interactions, virality, and leads
Collaborate with Studio peers and creator partners to brief and co-create social-first visuals, videos, and campaigns
Scale content production without sacrificing creativity or authenticity; champion AI and automation in ideation, production, and optimization
Experiment with new formats and trends; launch rapid pilots, analyze results, and iterate
Work with the performance marketing team to align on audience growth goals and ensure organic and paid efforts complement each other
Support campaign launches, influencer programs, partnerships, and product releases
Engage with the community and coordinate with community managers to ma

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